Onitsuka Tiger Running

Founded by Kihachiro Onitsuka in 1949 in Kobe, Japan, Onitsuka Tiger attained international renown when its running shoe designs were worn by athletes in the 1964 Tokyo Olympics. Today, iconic styles like the Mexico 66 and Serrano are celebrated for their influential aesthetic, executed in contemporary materials for everyday wear and recreational performance. Discover the past, present and future of Onitsuka Tiger running shoes.