Beginner's Guide to Air Jordan Sneakers
Everything you need to know about Michael Jordan's iconic footwear series.
Top Jordans
Who is the creative director of Air Jordan?
A number of iconic designers have created Air Jordans since the line’s inception, including Tinker Hatfield, Peter Moore and Bruce Kilgore. Today, Nike and Jordan Brand’s network of creatives is vast, with various creative and art directors contributing to the direction of the brand.
When did Air Jordan start?
The first Air Jordan was released in 1985. In 1997, Nike established Air Jordan as an independent operation of Jordan Brand.
What does "Breds" mean?
“Breds” is a portmanteau of black and red. It is used to describe sneakers in this colorway.
What are popular Jordan colorways?
Popular Air Jordan colorways include:
Who started the Air Jordan brand?
Jordan Brand was established as a subsidiary of Nike in 1997. The Air Jordan series was created for Michael Jordan with the release of the Air Jordan 1 in 1985.
When is the next Air Jordan sneaker release?
Air Jordan constantly refreshes its sneaker range with new colorways and collaborations. The latest releases can be found on our dedicated Air Jordan sneaker page.
Upcoming and recent AJ releases include:
- A Ma Maniére x Air Jordan 39 'While You Were Sleeping' — 08-30-2024
- Air Jordan 5 Retro 'El Grito - Sail' — 09-07-2024
- Jordan 1 Retro High OG 'Midnight Navy' — 09-14-2024
- Paris Saint-Germain x Air Jordan 1 Retro Low OG 'Sail Pink Oxford' — 09-20-2024
- A Ma Maniére x Wmns Air Jordan 4 Retro 'Fossil Stone' – 09-28-2024
- Jordan 1 Retro Low OG 'Mocha' — 09-21-2024
- Travis Scott 'Medium Olive' — 09-28-2024
- Jordan 12 Retro 'Barons' — 09-28-2024
- Jordan 12 Retro 'Black Wolf Grey' — 09-28-2024
- Jordan 1 Retro Low '85 OG 'Metallic Black' — 10-02-2024
- Wmns Air Jordan 1 Retro High OG 'Satin Shadow' — 10-05-2024
- Wmns Air Jordan 4 Retro 'Orchid' — 10-26-2024
- Jayson Tatum x Air Jordan 1 Retro Low OG 'Welcome to the Garden' — 10-05-2024
- Jordan 1 Retro Low OG 'Howard University' — 10-12-2024
- Awake NY x Jordan Air Ship PE SP 'Game Royal' — 10-16-2024
- Air Jordan 1 Retro High OG 'Black Toe Reimagined' — 10-18-2024
- Air Jordan 14 Retro 'Black Toe' 2024 — 11-02-2024
- Air Jordan 4 Retro 'Fear' 2024 — 11-16-2024
Which shoes are restocking as part of the Jordan Reserve event on September 27, 2023?
The following sneakers are restocking for the Jordan Reserve event on September 27, 2023:
Where to buy Air Jordan sneakers?
You can buy Air Jordan sneakers on GOAT. Explore a selection of Air Jordan sneakers here.
How to tell if Air Jordans are fake?
GOAT uses machine-learning technology, digital authentication, in-hand verification or a combination of these methods to determine if sneakers are fake or real. By doing so, we seek to ensure the Air Jordans you purchase are both authentic and as described.
How to resell Air Jordans?
You can resell Air Jordans on GOAT or on alias, the official selling app of GOAT and Flight Club.
Where to buy Air Jordans for under retail?
You can buy Air Jordans for under retail on GOAT. Explore a selection of Air Jordans under retail here.