Paying tribute to the royal-inspired 2003 ad LeBron shot with Nike, the Swoosh brand released the LeBron 16 EP 'King' sneaker in October 2018. Debuted on King James himself during his opening night game as an LA Laker, the shoe is equipped with Battleknit 2.0, a material made specifically for LeBron with enhanced tensile strength and lightweight flexibility. A cheetah print heel, Max Air and Zoom Air cushioning complete the sneaker.
| Release Date | 10-15-2018 |
| SKU | AO2595 601 |
| Nickname | King |
| Colorway | Team Red/Metallic Gold-Multi-Color-Sail |
| Main Color | Red |
| Upper Material | Battleknit |
| Technology | Air |
| Category | Basketball |
| Designer | Jason Petrie |