Purple Sneakers
Purple stood out as a common theme on mid-2000s style runways and later re-emerged in streetwear, driven by cultural icons like the A$AP Mob and Virgil Abloh. In the world of sneakers, purple became one of the most celebrated tones of the ’90s, propelled by legendary colorways such as the Air Jordan 5 ‘Grape.’ Today, streetwear and luxury brands leverage purple for its calming aura and neutrality, exemplified by silhouettes like the Foamposite 'Eggplant' and Kobe 5 'Eggplant.'
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