Beginner's Guide to Hellstar
From the brand’s founding in Los Angeles to signature pieces, an overview of the emerging streetwear label.
Established amidst the pandemic in Los Angeles, Hellstar emerged from the shared vision of three high school friends. Hellstar’s name was decided upon because of its shock value, with religious undertones feeding into various designs. According to co-founder Sean Holland, the name refers to gospel songs he grew up with and “the light that shines through in a dark place.”
Today, Hellstar’s macabre graphics are inspired by a wide range of cultural influences. The elusive label’s sporting pedigree is further enhanced by the Hellstar Sports sub-label.
Hellstar Apparel Breakdown: Top Styles
Hellstar’s catalog spans both streetwear staples and bold accessories. Below, an overview of the brand’s key pieces.
Hellstar Shirts & Tees
Oversized and often featuring over-the-top graphics, Hellstar’s T-shirts are a statement item in their own right. Aggressive visual elements combine with nods to horror movies and other pop culture paraphernalia, intentionally washed out for a worn-in look. These include notable styles like the Screaming Kid, Jesus Wept and Chrome tees, which bear hallmarks to throwback hardcore merchandise.
Hellstar Hoodies & Sweatshirts
Hellstar’s hoodies have become a go-to among athletic superstars and hip-hop artists. Following the same design blueprint as the tees, each style is deconstructed for a subversive aesthetic. The Hellstar logo—a face crossed with a flame and finished with a star—remains a motif throughout.
Hellstar Sweatpants & Shorts
Hellstar amplifies typical streetwear bottoms with explosive graphics and eye-catching embellishments. Like their tops, the silhouettes are designed for a relaxed fit, with shorts cut long to reach the knee. The label has also branched out into denim, which is often destroyed for a punk aesthetic.
Hellstar Accessories
Hellstar’s beanies and ski masks have become a fixture in hip-hop videos over the years, each imbued with the label’s raw energy.
Brands Similar to Hellstar
Several brands share Hellstar’s bold, uncompromising aesthetic. Known for its signature “V” logo, Vlone embodies a similar irreverent and high-energy spirit. Likewise, Sp5der pushes the boundaries of streetwear with vibrant colors and web-inspired embellishments.
The same can be said of Chrome Hearts, which set the stage for contemporary streetwear’s darker, edgier aesthetic. In the UK, Corteiz shares a similar appreciation for relaxed silhouettes, while also fostering a sense of community among followers through a recognizable visual language.
Hellstar FAQ
Who is the creative director of Hellstar?
Sean Holland is the co-founder and creative director of Hellstar.
When did Hellstar start?
Hellstar started in 2020.
How does Hellstar fit?
Hellstar pieces generally fit oversized, but some items, such as denim, run tighter.
Where to buy Hellstar?
You can buy Hellstar on GOAT. Explore a selection of Hellstar pieces here.
How to tell if Hellstar is fake?
GOAT uses machine-learning technology, digital authentication, in-hand verification or a combination of these methods to determine if items are fake or real. By doing so, we seek to ensure the Hellstar pieces you purchase are both authentic and as described.