Vetements
Demna and Guram Gvasalia founded Vetements in 2014 in Zürich, Switzerland as a fashion brand and design collective. Embraced by Kanye West, Rihanna and others, Vetements helped push the boundaries of luxury through subversive graphics and oversized silhouettes. Today, Guram continues to explore the possibilities of irreverent luxury across sneakers, apparel, accessories and more.
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