adidas x Fear of God Athletics

Jerry Lorenzo describes Fear of God Athletics, his project with adidas, as the brand’s “third pillar,” alongside the main line and Essentials. The ongoing collaboration elevates minimalist sportswear with luxury details, transforming performance-driven clothing and footwear into progressive styles for use outside of the gym. Maintaining Fear of God’s singular aesthetic language, color palettes are earthy and muted, with each design reflecting Lorenzo’s personal sensibilities.