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    Beginner's Guide to ASICS

     From the Gel 1130 to the Superblast, everything you need to know about the iconic Japanese brand.

    WRITTEN BY: GRAEME CAMPBELL UPLOADED: OCTOBER 22, 2024
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    When do new ASICS release?

    ASICS sneakers are continually released in new colorways, collaborations and designs. Find more information on our dedicated ASICS page.

    When did ASICS start? 

    ASICS was started in 1949.

    Who started ASICS?

    Kihachiro Onitsuka started ASICS in Kobe, Japan.

    Where to buy ASICS?

    You can buy new, upcoming, rare and archival ASICS on GOAT

    How to tell if ASICS are fake?

    GOAT uses machine-learning technology, digital authentication, in-hand verification or a combination of these methods to determine if sneakers are fake or real. By doing so, we seek to ensure the ASICS sneakers you purchase are both authentic and as-described.

    What are the upcoming ASICS sneaker releases?