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Best Sneaker Releases of 2024

From the Kobe 4 Protro ‘Girl Dad’ to the Air Jordan 4 Retro ‘Bred Reimagined,’ an overview of the year’s greatest releases so far.

WRITTEN BY: GRAEME CAMPBELL UPDATED: OCTOBER 1, 2024
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From limited-edition collaborations to all-new silhouettes and remastered icons, the 2024 sneaker landscape is thriving. As brands like Nike, adidas, ASICS and New Balance build on design codes established in 2023, a renewed focus on futurism and hybridity has emerged as a defining storyline of the year. Elsewhere, running specialists like HOKA and ON continue to disrupt the status quo with performance-driven aesthetics and proprietary innovations, while the rise of bulbous styles from heritage, luxury and streetwear brands doesn’t look to be slowing down anytime soon.

Below, a guide to the best sneaker releases of 2024 so far.

Best Sneaker Releases of 2024


Nike Zoom Kobe 4 Protro 'Girl Dad'

Release Date: June 7, 2024

Retail Price: $190


A tribute to how Kobe Bryant spread the joy of being a father to four girls, the emerald upper of the Zoom Kobe 4 Protro ‘Girl Dad’ is inspired by the green beanie Bryant would wear while watching games courtside with his daughters. The suede upper is detailed with a chrome-plated heel counter displaying the superstar’s signature, while the tongue is inscribed with “Girl Dad” text. A lightweight Phylon midsole houses a Zoom Air unit in the heel, supported by a herringbone-traction rubber outsole and carbon-fiber shank plate underfoot.


Aimé Leon Dore x New Balance 1000 'Sea Salt Concrete'

Release Date: June 3, 2024

Retail Price: $165


The Aimé Leon Dore x New Balance 1000 ‘Sea Salt Concrete’ embraces a minimalist design language. The suede and mesh upper offers durability and breathability, while an ABZORB midsole provides a forgiving ride. Aimé Leon Dore’s sophisticated touch is visible in the subtle branding details throughout, completing the versatile aesthetic.


Futura Laboratories x Nike Dunk Low SB 'Bleached Aqua'

Release Date: May 22, 2024

Retail Price: $135


Legendary graffiti artist Futura is a veteran Nike Dunk collaborator, having overseen designs like 2003’s NYC subway-inspired Dunk Low Pro SB ‘Futura’ and 2004’s Dunk Hi SB ‘Flom.’ For his latest Dunk project, Futura and the Swoosh swapped out the silhouette’s signature leather uppers for breathable mesh, completed by abstract artworks in soft aquatic hues.


Air Jordan 11 Retro Low 'Space Jam'

Release Date: May 18, 2024

Retail Price: $190


2024’s Air Jordan 11 Retro Low ‘Space Jam’ saw the storied colorway land on an AJ11 Low for the first time ever. Equipped with ballistic mesh, the upper is highlighted by the signature tonal patent leather mudguard. Underfoot, a white Phylon midsole is loaded with full-length Air cushioning and an exposed carbon-fiber plate, while the icy blue transparent outsole incorporates herringbone traction pods for improved grip.

Travis Scott Reverse Olive / Medium Olive

Release Date: September 28, 2024

Retail Price: $150


AJ4 White Thunder

Release Date: August 24, 2024

Retail Price: $215


AJ4 Wet Cement

Release Date: July 27, 2024

Retail Price: $225


Air Jordan 4 Retro 'Military Blue' 2024

Release Date: May 4, 2024

Retail Price: $215


Among the most anticipated releases of the year, the AJ4 Retro ‘Military Blue’ (sometimes referred to as ‘Industrial Blue’) is a faithful reimagining of the 1989 icon. One of four launch colorways, the 2024 iteration includes the original Nike Air logo on the heel, replacing the Jumpman logo seen on earlier retro versions. The vibrant blue shade carries through to the Jumpman logo on the woven tongue tag, molded eyelets and back tab.


Jordan Jumpman Jack TR 'Sail'

Release Date: April 30, 2024

Retail Price: $200


Travis Scott’s debut signature shoe arrived in a neutral color palette, blending brown canvas with off-white overlays on the upper. Drawing inspiration from classic basketball silhouettes, the design features La Flame’s reverse Swoosh on the lateral side and a Cactus Jack face motif stamped on the heel. A midfoot strap provides a secure fit, while a gum rubber outsole with a wear-away “Jack” wordmark arrives underfoot.


Hidden NY x ASICS Gel NYC

Release Date: April 12, 2024

Retail Price: $160


Social media-based creatives are increasingly working together with footwear brands to reimagine sneakers, as seen in 2023 with releases such as the Hartcopy x adidas BW Army. This year, Instagram moodboard Hidden NY teamed up with ASICS to rework the Japanese label’s Gel NYC silhouette. Constructed with white and silver mesh, Hidden NY’s signature shade of green accents the upper and midsole, while the ASICS Tiger stripe is pixelated to align with the digital theme. The creative platform’s lowercase “h” logo is prominently featured on the tongue and insole.


AE 1 'Stormtrooper'

Release Date: March 1, 2024

Retail Price: $120


For Anthony Edwards’ debut signature shoe, adidas fully embraced an ethos grounded in futurism by outfitting a mid-top silhouette with a striking TPU cage featuring perforations in a honeycomb pattern. A fused reflective overlay on the toe box adds a layer of subtle texture, while molded Three Stripes branding lands on the heel. In the midsole, a slab of Boost cushioning is complemented by Lightstrike technology.

Air Jordan 4 Retro 'Bred Reimagined'

Release Date: February 17, 2024

Retail Price: $215


The Air Jordan 4 Retro ‘Bred Reimagined’ debuted during the 2024 All-Star Weekend, coinciding with Michael Jordan’s 61st birthday. A celebration of the 1989 original, the iconic colorway is reimagined in premium leather. Heritage details return in the form of quarter-panel netting, grey molded eyelets and Nike Air branding on the heel tab. Exposed Air arrives underfoot, supported by a herringbone-pattern rubber outsole.


Wales Bonner x adidas Samba 'Studded Pack - Black' 

Release Date: February 9, 2024

Retail Price: $280


First coming together in 2020, Grace Wales Bonner and adidas’ prolific collaboration has grown to encompass more than 20 sneaker colorways. Returning to the Samba as a reference point in 2024, the ‘Studded Pack’ sees the Three Stripes insignia replaced by gold studs across two monochromatic colorways. Additional details include a leather upper, satin lining and low-cut padded collar. The British designer’s signature deco stitching outlines the back tab and fold-over tongue.

Air Jordan 4 Retro ‘White Thunder’

Release Date: August 24, 2024

Retail Price: $215

The Air Jordan 4 Retro ‘White Thunder’ marks 35 years of the legendary silhouette with a new addition to the “Thunder” series. The upper mixes black nubuck with a white TPU lace cage, with further white hitting the wings lacing system and Jumpman on the heel. The monochromatic theme continues to the midsole, where a black rubber outsole overlaps a white PU midsole with an exposed Air unit.


Air Jordan 4 Retro SE ‘Wet Cement’

Release Date: July 27, 2024

Retail Price: $225

The Air Jordan 4 Retro SE ‘Wet Cement,’ also dubbed the ‘Paris Olympics,’ dresses the iconic silhouette in a neutral monochrome palette in tribute to the 2024 Summer Olympics in Paris. The nubuck on the upper is rendered in a cool grey shade, with contrasting darker tones providing visual relief. A grid-like pattern is featured in place of mesh on the quarter panel on the medial and lateral sides. Further shades of grey round out the tonal style on the midsole and the rear.


Travis Scott x Air Jordan 1 Retro Low OG SP ‘Reverse Olive / Medium Olive’

Release Date: September 28, 2024

Retail Price: $150

Travis Scott’s collaborative partnership with Nike continues with a low version of the Air Jordan 1 in ‘Reverse Olive / Medium Olive.’ The shoe is highlighted by La Flame's signature reverse Swoosh, this time featured in black tumbled leather over an olive base. The leather back tabs are intentionally mismatched with Jordan Wings and Cactus Jack logos, while a Nike Air tongue tag is featured in a similar crimson color scheme. An off-white midsole and olive rubber outsole complete the style.


2024 Sneaker Release FAQ

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You can buy the latest 2024 sneaker releases on GOAT.